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Why we predict the children’s oral care market in China will boom | Daxue Consulting
16Jan2019

Why we predict the children’s oral care market in China will boom | Daxue Consulting

Children’s oral care is a niche market in China but has a pearly white future. Due to China’s second child policy, an increasing number of infants are born every year, […]

How eye-tracking is used to understand Chinese consumers | Daxue Consulting
14Jan2019

How eye-tracking is used to understand Chinese consumers | Daxue Consulting

Eye tracking at first glance Eye tracking, first employed in the psychological research of study human cognition many years ago, has emerged in many different areas to provide more objective […]

No Place to Place: Chinese netizen’s react to ofo’s downfall | Daxue Consulting
11Jan2019

No Place to Place: Chinese netizen’s react to ofo’s downfall | Daxue Consulting

The reaction and reflection of Chinese people on the ofo crisis All eyes in China are now on ofo, a Beijing-based bicycle sharing company founded in 2014. The dockless system […]

Increased need to function in China: Overview of the growing energy and tonic drink trends and opportunities | Daxue Consulting
09Jan2019

Increased need to function in China: Overview of the growing energy and tonic drink trends and opportunities | Daxue Consulting

Functional drinks are being widely consumed in China, with a variety of purposes in mind, but all with the same want- to be immediately consumed. Functional drinks have gained a […]

How can foreign automakers be a part of China’s future driven by electric vehicles | Daxue Consulting
07Jan2019

How can foreign automakers be a part of China’s future driven by electric vehicles | Daxue Consulting

Electric vehicles (EVs), including vehicles mainly powered by electric motors, are gaining increasing attention from governments and the automaker industry globally. China has become the biggest EV market within only […]

Unpacking the world’s largest Auto market: Is new energy vehicles the future of China’s car industry? | Daxue Consulting
02Jan2019

Unpacking the world’s largest Auto market: Is new energy vehicles the future of China’s car industry? | Daxue Consulting

Since 2009, China has been home to the world’s largest automotive market. What’s new in China is also the leading automotive manufacturer worldwide. In 2016, China’s annual vehicle production accounted for […]

Is the beer market in China getting craftier? | Daxue Consulting
31Dec2018

Is the beer market in China getting craftier? | Daxue Consulting

Beer imports in the last 5 years have risen with the Chinese market showing growth in both volume and value. In 2016 alone, 0.81 million kiloliters of imported beer were […]

International brands should enter the Chinese perfume market before it is too late | Daxue Consulting
28Dec2018

International brands should enter the Chinese perfume market before it is too late | Daxue Consulting

Chinese perfume market shows fast growth, the market size reached RMB 15.2 billion (USD 2.2 thousand million) in 2017. Yet the Chinese perfume market is far from mature and therefore […]

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Daxue Consulting is a China-based market research and strategy agency. Created on the campus of Beijing Daxue in 2009, Daxue Consulting has strong roots on Chinese market but also an international vision and team. Daxue Consulting now has offices in Beijing and Shanghai and its team is composed of local and overseas-educated Chinese and China-educated foreign project managers.





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The monthly report will allow you to keep track of the most important upcoming events about China around the world, as well as not to miss useful articles and reports. While the weekly newspaper will talk about the daily business cases of China, important local events and news.
Daxue Consulting is one of the most active sources of information on the Chinese market. Our newsletter delivers information on the Chinese market as well as the innovative data-collection methods. We also post daily on Western and Chinese social media up-to-date articles on various markets in China and we have been regularly quoted in many media such as The Financial Times, The Wall-Street Journal, South China Morning Post or China Daily. Our team leverages a multiple-methodology approach in order to provide the most tailored knowledge to our clients. We especially auction traditional methodologies as well as technology-driven tools.

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  • Daxue Consulting Beijing, Dongzhong Jie #40, Beijing, China 北京东城区东中街40号元嘉国际A座726室
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