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Guide to Free Internet Essentials in China
07Jun

Guide to Free Internet Essentials in China

Overview of the cloud storage market in China With the rapid development of cloud computing, big data, and the internet of things in recent years, human has entered a new stage—the Post-mobile Era. Widespread of computer technology and network communication is bringing unprecedented opportunities of cloud storage in China. CONTACT US NOW TO ANSWER YOUR […]

Mobike and Ofo: Reinventing the Bike-Sharing Business Model in China
07Jun

Mobike and Ofo: Reinventing the Bike-Sharing Business Model in China

The bike-sharing market in China has a broad customer base, a verifiable business model, and good operating cash flow. It is one of the most popular investment areas in the primary market in the past few years. The rapid influx of capital has accelerated the evolution of the industry and has directly increased the competition. [Data […]

Adidas in China: Reaching low-tier cities with high-tier products
07Jun

Adidas in China: Reaching low-tier cities with high-tier products

Background of Adidas in China The company Adidas Sports (China) Ltd entered China and built headquartered in Shanghai in 1997 with a core business of men’s and women’s sportswear and footwear. The company also entered the market of children’s wear in 2001. Adidas in China is one of the most popular athletic apparel brands, and is equal footing with […]

POP MART: Blind box toys show the designer toy market in China is booming | daxue consulting
04Jun

POP MART: Blind box toys show the designer toy market in China is booming | daxue consulting

According to Euromonitor, the total retail sales of toys and games in China soared from RMB 135.6 billion in 2013 to RMB 324.1 billion in 2018, an average annual growth rate of 19.1%. However, not all these toy consumers are children. POP MART, which sells blind boxes, is a leader in the designer toy market […]

Beijing’s Economy: What to understand about growth in the capital city
03Jun

Beijing’s Economy: What to understand about growth in the capital city

What foreign companies need to know about the economy of Beijing As the capital city of the most populous nation on Earth, Beijing plays an important role in China’s economy. With a consumer base of more than 20 million, Beijing has become more and more important for foreign companies in many industries. For anyone looking […]

Chinese Market Research Tools | Tech to analyze the world
02Jun

Chinese Market Research Tools | Tech to analyze the world

With the development of information technology, investigators can record consumption actions in databases. Internet helps analysts collect such data effectively. Market research tools assist users to quickly locate what they look for and figure out recent trends. When one searches market research tools on Baidu, over 7.41 million results show there is full attention on […]

The O2O food delivery market in China 2019| Daxue Consulting
01Jun

The O2O food delivery market in China 2019| Daxue Consulting

Transformation of eating habits in China Getting takeout food is a relatively recent phenomenon in the country. The trend started with foreign fast food franchises such as McDonald’s in the 1990s. Homegrown local restaurants, such as noodle houses and those offering regional specialties, followed suit. But it was not until the rise of online food […]

The dairy market in China will be the world’s largest by 2022
01Jun

The dairy market in China will be the world’s largest by 2022

The total revenue of the dairy market in China 359.041 billion yuan in 2017, with a YOY increase of 7.85 percent. The most consumed diary products in China are fresh milk, milk powder and yogurt, while cheese and butter are less popular. Currently, China ranks second in terms of market volume after the US while […]

Organic Cosmetics in China: Natural ingredients gaining popularity
01Jun

Organic Cosmetics in China: Natural ingredients gaining popularity

As natural and organic cosmetics products contain plant ingredients, manufacturers must acquire certification for using organic plant extracts. In accordance with a wide range of international standards, organic products cannot contain artificial spices or skin pigments nor can they make use of oil chemicals, such as preservatives and surfactants. Natural and organic cosmetics manufacturers cannot test […]

The Ice Cream Industry in China: The Biggest Market in the World
31May

The Ice Cream Industry in China: The Biggest Market in the World

Ice cream industry in China shows stable growth In 2018, the scale of ice cream industry in China reached 124.3 billion yuan, up 11.98% year-on-year. The sales volume was approximately 1.234 million tons, up 3.52% year-on-year. [Data Source: Guanyan World Data Center, ‘Market size of ice cream industry in China’] The market size distribution of […]

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Daxue Consulting is a China-based market research and strategy agency. Created on the campus of Beijing Daxue in 2009, Daxue Consulting has strong roots on Chinese market but also an international vision and team. Daxue Consulting now has offices in Beijing and Shanghai and its team is composed of local and overseas-educated Chinese and China-educated foreign project managers.





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The monthly report will allow you to keep track of the most important upcoming events about China around the world, as well as not to miss useful articles and reports. While the weekly newspaper will talk about the daily business cases of China, important local events and news.
Daxue Consulting is one of the most active sources of information on the Chinese market. Our newsletter delivers information on the Chinese market as well as the innovative data-collection methods. We also post daily on Western and Chinese social media up-to-date articles on various markets in China and we have been regularly quoted in many media such as The Financial Times, The Wall-Street Journal, South China Morning Post or China Daily. Our team leverages a multiple-methodology approach in order to provide the most tailored knowledge to our clients. We especially auction traditional methodologies as well as technology-driven tools.

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