Market research China

Home / Consulting in China / Archive by Category "Market research China"
Podcast transcript #85: A Hong Kong-based consultancy bringing sustainability in the fashion industry
13Mar

Podcast transcript #85: A Hong Kong-based consultancy bringing sustainability in the fashion industry

Find here the China Paradigm 85 and learn about Fashionable Future, an innovative fashion consultancy working in the fashion industry in China and worldwide and trying to bring sustainability in the fashion industry.  Full transcript below Matthieu David: Hello everyone. I am Matthieu David, the founder of Daxue Consulting, the China market research company, and its podcast China […]

Private Traffic in China: Own your customer traffic
05Mar

Private Traffic in China: Own your customer traffic

Private traffic, known as 私域流量 in Chinese, is a trending term among China marketers in 2019 and 2020. Private traffic is a marketing method where communication with customers is funneled into private pools on platforms that allow brands to have full control without costs of third-party platforms. This way, brands can systematically reach users at […]

Perfect Diary case study: How this Chinese makeup brand got to the top
24Feb

Perfect Diary case study: How this Chinese makeup brand got to the top

Based on the 11.11 sales data on Chinese B2C E-commerce platforms, the sales growth of beauty and personal care products, which grew by 64% YOY. Ranked the 1st in all categories. Since 2011, the cosmetics market in China has seen sustainable growth. In 2018, the market size of cosmetics industry in China reached 369 billion […]

Comparing SARS and Coronavirus economic impact
19Feb

Comparing SARS and Coronavirus economic impact

The novel coronavirus pneumonia (now known as COVID-19) was first encountered in the city Wuhan in December 2019. Like other coronaviruses, COVID-19 can cause various symptoms such as fever, coughing, and shortness of breath. In 2002 and 2003, Severe Acute Respiratory Syndrome (SARS-CoV) plagued China. The novel coronavirus outbreak echos that of SARS in 2003, […]

The Diabetes Treatment market in China
07Feb

The Diabetes Treatment market in China

Urgent actions required to treat the explosive rate of diabetes in China The diabetes treatment market in China is about to experience a boom, and this piece will explain why. For some background, Diabetes is a disorder of metabolism that impairs one’s ability to process blood glucose or blood sugar. The pancreas  releases insulin to […]

The Coffee shop market in China
03Feb

The Coffee shop market in China

China’s coffee culture has been rapidly growing since 2000. Though China is far from being the largest coffee market, many believe that it will soon surpass many European countries and Japan. The size of the coffee shop market in China has doubled since 2013, which achieves an annual compound growth rate of 18%. According to […]

How to use Taobao or Tmall partner
29Jan

How to use Taobao or Tmall partner

A GUIDE FOR NEWCOMERS IN THE E-COMMERCE MARKET IN CHINA Taobao or Tmall Partner, also abbreviated as TP; in Chinese 淘拍档, is another familiar term among international brands that want to enter the e-commerce market in China. However, for international brands, there are quite a few questions about TPs: What is a TP? How can […]

IKEA in China: Big Furniture Retail Adapts to the Chinese Market
22Jan

IKEA in China: Big Furniture Retail Adapts to the Chinese Market

China has enjoyed rapid economic development since it opened its doors to the international market. The living conditions in China have significantly improved due to the economic strength China has gained. With the continuous improvements, the purchase power parity has driven China’s furniture market to develop. The population of China has become more willing to invest in home […]

Subscribe to our Newsletter for free reports

The monthly report will allow you to keep track of the most important upcoming events about China around the world, as well as not to miss useful articles and reports. While the weekly newspaper will talk about the daily business cases of China, important local events and news.

Talk to us for more information

Daxue Consulting is a market research company providing tailored strategic advisory, fieldwork solutions & full-length reports on your market of interest.







  • Daxue Consulting Beijing, Dongzhong Jie #40, Beijing, China
  • Daxue Consulting Shanghai, Room 504, 768 Xietu Road, Huangpu District, Shanghai, China
  • Daxue Consulting Hong Kong, 13 Queen’s Road, Floor 23, Hong-Kong Island, Hong-Kong, China

Follow Us

Who We Are

Daxue Consulting is a China-based market research and strategy agency. Created on the campus of Beijing Daxue in 2009, Daxue Consulting has strong roots on Chinese market but also an international vision and team. Daxue Consulting now has offices in Beijing and Shanghai and its team is composed of local and overseas-educated Chinese and China-educated foreign project managers.





daxue consulting is owned by Ever Access trading Limited

Ever access trading owns 博圣轩投资顾问有限公司上海分公司

Subscribe to our Newsletter

The monthly report will allow you to keep track of the most important upcoming events about China around the world, as well as not to miss useful articles and reports. While the weekly newspaper will talk about the daily business cases of China, important local events and news.
Daxue Consulting is one of the most active sources of information on the Chinese market. Our newsletter delivers information on the Chinese market as well as the innovative data-collection methods. We also post daily on Western and Chinese social media up-to-date articles on various markets in China and we have been regularly quoted in many media such as The Financial Times, The Wall-Street Journal, South China Morning Post or China Daily. Our team leverages a multiple-methodology approach in order to provide the most tailored knowledge to our clients. We especially auction traditional methodologies as well as technology-driven tools.

Talk to us







  • Daxue Consulting Beijing, Dongzhong Jie #40, Beijing, China 北京东城区东中街40号元嘉国际A座726室
  • Daxue Consulting Shanghai, Room 504, 768 Xietu Road, Xuhui District, Shanghai, China 上海黄浦区斜土路768号504室
  • Daxue Consulting Hong Kong, Unit 603, 6/F, Office Tower 1, Admiralty Centre, 18 Harcourt Road, Admiealty,  Hong-Kong 香港中環区夏悫道18号海富中心1幢6楼603室
© Daxue Consulting, Daxue Conseil, Daxue Consulting HK, Daxue Consulting China. All rights reserved.