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Tesla in China
10Apr

Tesla in China

Tesla’s Background Fundamentals Since its founding in 2003, Tesla’s vision was to manufacture mass-market electric vehicles (EVs) that offered a compelling customer value proposition. This includes a long range vehicle that possesses recharging flexibility, one that is energy efficient, low cost, and high performing without compromising design or functionality. This article details the unique strategy […]

China Paradigm 97: Distributing food products in China
08Apr

China Paradigm 97: Distributing food products in China

Distributing food products in China Matthieu David interviews David Beutin, Sales Manager – HORECA Food Service at Lactalis International. HORECA was and is one of the most impacted business industries by the Coronavirus outbreak. How does a food service company manage to recover from such a crisis in China and how different is the business […]

Coronavirus Crisis Management | Four brands that have done it right
08Apr

Coronavirus Crisis Management | Four brands that have done it right

How should brands communicate to Chinese customers during the Coronavirus outbreak? While the epidemic is expanding globally, Chinese economy is gradually emerging from its lethargy. After the country’s quarantine has just ended, Chinese consumer behavior is no longer the same as before. During the epidemic, we have seen giant brands cutting down their operation like […]

The short video market in China: Embodying the fast pace of modern lifestyle
08Apr

The short video market in China: Embodying the fast pace of modern lifestyle

The little puppy held by your favorite actor on your screen has already provided you a burst of happiness. Conveniently, videos automatically slide endlessly one after the other, displaying content chosen specifically for you by an algorithm. It’s so addictive that you suddenly realize an hour has already passed. The short video market in China […]

Volvo China is facing challenges despite prospering in Europe
07Apr

Volvo China is facing challenges despite prospering in Europe

Volvo in China  China makes up 20% of Volvo’s global sales. Volvo’s retail sales are the highest in Europe (50%), followed by China, and the US (15%). The best-selling car line is XC-models (56%), which include SUVs cars, followed by V-models (29%), which include medium-sized and large cars, and S-models (15%), which are sedans. In […]

Chinese duty-free consumption: China as the World’s Largest Outbound Travel Market
06Apr

Chinese duty-free consumption: China as the World’s Largest Outbound Travel Market

Rising outbound tourism drives Chinese duty-free consumption China is the world’s largest outbound travel market in both the number of tourists and spending. Drivers of China’s rising outbound travel market include rising incomes, relaxed travel visas, increased global awareness, easier access to travel information online, and more international airlines. Outbound travel is, of course, the […]

Swarovski in China
03Apr

Swarovski in China

As a family-owned business, Swarovski was founded in 1895 by Daniel Swarovski. Today, the Swarovski Crystal Business (producing branded crystal jewelry and accessories) is a leading jewelry brand in China and around the world. It has a  global reach of approximately 3,000 stores in around 170 countries, more than 29,000 employees, and a revenue of […]

Hermes in China: 25 years of history
02Apr

Hermes in China: 25 years of history

The Chinese luxury goods market is growing quickly in China. Younger generations of Chinese consumers love luxury goods, especially from Europe. According to a report by BCG, in 2018 the global luxury market was 334 billion euros, China made up 33% of this total. This amount will increase with an expected growth rate around 6% […]

Chanel in China: Digital strategy and standing up to counterfeiters
01Apr

Chanel in China: Digital strategy and standing up to counterfeiters

Chanel in China is one example of success in the luxury market. The iconic brand arrived in China in 1999 with its first official store in Beijing and has since become successful in the 110 billion Euro Chinese luxury goods market. History of Chanel Extraordinary founder Decades separate the creation of the brand from the […]

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The monthly report will allow you to keep track of the most important upcoming events about China around the world, as well as not to miss useful articles and reports. While the weekly newspaper will talk about the daily business cases of China, important local events and news.
Daxue Consulting is one of the most active sources of information on the Chinese market. Our newsletter delivers information on the Chinese market as well as the innovative data-collection methods. We also post daily on Western and Chinese social media up-to-date articles on various markets in China and we have been regularly quoted in many media such as The Financial Times, The Wall-Street Journal, South China Morning Post or China Daily. Our team leverages a multiple-methodology approach in order to provide the most tailored knowledge to our clients. We especially auction traditional methodologies as well as technology-driven tools.

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