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Video Games Market in China: Mobile and client games take the largest share
21Jun2020

Video Games Market in China: Mobile and client games take the largest share

The video games market in China used to lead the international market. However, Newzoo predicted that the U.S would like to surpass China as the No. 1 video games market […]

Business opportunities in the Chinese beauty market: Consumption upgrade of the Skincare market in China|Daxue Consulting
20Jun2020

Business opportunities in the Chinese beauty market: Consumption upgrade of the Skincare market in China|Daxue Consulting

Skincare market in China overview The skincare market in China sales volume reached 26.5$ billion, representing 50% of the total cosmetic market’s sales revenues in 2017 – twice as much […]

The Whiteboard Market in China
19Jun2020

The Whiteboard Market in China

With the development of technology, whiteboards are gradually replacing traditional blackboards in China. Currently, the whiteboard market in China has many famous brands. Whiteboards in China area necessary education tool […]

Carrefour in China: 25 years of success ends with slow market exit
18Jun2020

Carrefour in China: 25 years of success ends with slow market exit

In China, Carrefour used to be the largest foreign retailer. However, after 24 years of operations it has taken steps to leave the Chinese market, where it was the fastest-growing […]

Feeling the beats of the Chinese rap culture
16Jun2020

Feeling the beats of the Chinese rap culture

Chinese rap and hip-hop music slowly emerged in the late 80s, along with the establishment of the Juliana Club in Beijing. In 1984, the club is the only one in […]

The Traditional Chinese Medicine market: Boosted by COVID-19?
15Jun2020

The Traditional Chinese Medicine market: Boosted by COVID-19?

Traditional Chinese Medicine takes 30-40% of China’s pharmaceutical market The Chinese pharmaceutical market consist of biologics, generics, OTC drugs, and traditional Chinese medicine. The traditional Chinese medicine market comprises about […]

Behind the counterfeit product industry in China
15Jun2020

Behind the counterfeit product industry in China

Forgeries of luxury-brand products are more prevalent in China than in any other country in the world. When on the metro or walking down the street, it can seem as […]

Costa Coffee in China: Becoming omni-present in China’s coffee market
14Jun2020

Costa Coffee in China: Becoming omni-present in China’s coffee market

Although coffee got off to a late start in China, coffee shops are now scattered through tier-1 and tier-4 cities alike, and consumption is on the rise. One chain that […]

What the success of bubble tea in China reveals about Chinese consumers | Daxue Consulting
14Jun2020

What the success of bubble tea in China reveals about Chinese consumers | Daxue Consulting

With more than 90 billion RMB of annual sales made by milk tea shops in 2018, the success of bubble tea in China is well proven. If you are lost […]

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Daxue Consulting is a China-based market research and strategy agency. Created on the campus of Beijing Daxue in 2009, Daxue Consulting has strong roots on Chinese market but also an international vision and team. Daxue Consulting now has offices in Beijing and Shanghai and its team is composed of local and overseas-educated Chinese and China-educated foreign project managers.





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The monthly report will allow you to keep track of the most important upcoming events about China around the world, as well as not to miss useful articles and reports. While the weekly newspaper will talk about the daily business cases of China, important local events and news.
Daxue Consulting is one of the most active sources of information on the Chinese market. Our newsletter delivers information on the Chinese market as well as the innovative data-collection methods. We also post daily on Western and Chinese social media up-to-date articles on various markets in China and we have been regularly quoted in many media such as The Financial Times, The Wall-Street Journal, South China Morning Post or China Daily. Our team leverages a multiple-methodology approach in order to provide the most tailored knowledge to our clients. We especially auction traditional methodologies as well as technology-driven tools.

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