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Beverage Market in China
09Sep

Beverage Market in China

Beverage Market in China – What will the Chinese Drink next year?  The size of the Chinese beverage market has led multinationals to consider China as an essential market in their strategies. Profits and rewards in the beverage industry are very high. Currently, the revenue rate is over 30% despite the high segmentation and competition […]

Beverage market in China – What do Chinese people drink?
07Sep

Beverage market in China – What do Chinese people drink?

Do you need to be regularly updated on the Chinese market? Follow us on LinkedIn here The beverage market in China is one of the fastest growing markets in the Chinese food industry. According to Jihong He, the Chairman of China’s food circulation association, the beverage market in China will become the biggest worldwide by 2015. Production […]

Innovation in China: What makes the difference?
01Sep

Innovation in China: What makes the difference?

Innovation in China It is globally accepted that China has recently become a global place for innovation. More European entrepreneurs and existing brands go to this country to implement ideas and attract local customers. Companies seek to find innovative ways of running a business more effectively. As long as China is becoming a global economy […]

O2O business in China: Domestic Monopoly?
24Aug

O2O business in China: Domestic Monopoly?

China counts 618 million Internet users, double the total population of the United States. The Chinese internet ecosystem is the largest in the world but also one of the most isolated. Barriers between the Chinese internet and the rest of the world isn’t just a result of Chinese censorship of many foreign sites and services, […]

Carrefour China Market Entry Strategy
12Aug

Carrefour China Market Entry Strategy

Carrefour China Market Entry Strategy 250 cities with a population over 1 million and a steady rise in living standards…  For the mass-market retailing, China offers limitless opportunities; more than for any other market segment. However, along with opportunities, foreign brands come up with numerous challenges regarding customers’ tastes, which are highly accurate in China. […]

Perfumes in China – Scent of A Good Future
10Aug

Perfumes in China – Scent of A Good Future

Perfumes in China are slowly being introduced across the entire country. The unique cultural roots attached to perfumes embodies a challenge to perfume developers and sales unpredictable. There’s a false perception that perfume is a new thing in China, but it’s based on a technicality; perfumes are a new thing, but fragrances aren’t. Rather than […]

Market Research: Air Conditioner in China
25Jul

Market Research: Air Conditioner in China

The Air Conditioner Market in China Air Conditioner Market in China. Until recently, Chinese people bought cheap fans in the summer. After the beginning of the 21st century, a growing number of Chinese people could afford air conditioners to keep rooms cool and comfortable. In recent years, international air conditioner brands gradually lost their market […]

15Jul

Outdoor Equipment Market in China – Speeding Up

Outdoor equipment retailers in China have seen a significant growth in these last few years. As the Chinese are getting more aware of the importance of a healthy body, practicing sports outdoors is becoming increasingly popular. Before 1990, outdoor equipment retailers didn’t really exist in China, but last year the total sales for retail outdoor […]

Luxury goods market in China
11Jul

Luxury goods market in China

Luxury goods market in China: Optimistic Prospects? The potential of luxury goods market in China It is predicted that China will account for about 20%, and ¥180 billion luxury sales in the world in the year of 2011. Even during the global recession, sales of luxury goods in China mainland increased by 16%, reaching nearly […]

08Jul

App Market in China

As Chinese continue equipping themselves with mobile phones at a very fast rate, the app market in China is enjoying a similarly large growth. Today there are 1.29 billion mobile users in China, and that mobile phone market is fueling the app market. Recently, with the success of the iPhone 5 (featuring a larger screen), […]

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The monthly report will allow you to keep track of the most important upcoming events about China around the world, as well as not to miss useful articles and reports. While the weekly newspaper will talk about the daily business cases of China, important local events and news.
Daxue Consulting is one of the most active sources of information on the Chinese market. Our newsletter delivers information on the Chinese market as well as the innovative data-collection methods. We also post daily on Western and Chinese social media up-to-date articles on various markets in China and we have been regularly quoted in many media such as The Financial Times, The Wall-Street Journal, South China Morning Post or China Daily. Our team leverages a multiple-methodology approach in order to provide the most tailored knowledge to our clients. We especially auction traditional methodologies as well as technology-driven tools.

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