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Didi’s English Upgrade: A Crucial Need in a Global Strategy
12May2017

Didi’s English Upgrade: A Crucial Need in a Global Strategy

Since last May 5th, Didi Chuxing (滴滴出行), the Chinese ride-sharing application, reaffirmed its overseas ambition in rolling out an English App. As a reminder, last 1st August 2016, the firm […]

The Chinese Pet Market: Promising Sub-Segments
11May2017

The Chinese Pet Market: Promising Sub-Segments

Pet Lovers Spending Billions in China The Chinese pet market (dog and cat) or companion animal market is considered to be lucrative based on sheer volume alone yet the current […]

“Female Trump” (女版川普) vs.“Popular elite” (人气精英)
05May2017

“Female Trump” (女版川普) vs.“Popular elite” (人气精英)

“Female Trump” (女版川普) vs.“Popular elite” (人气精英):  A Look Behind The Nicknames The French election is not as hot of a topic as the American elections in China. Only 4,498 WeChat […]

Chinese Outdoor Equipment Market: High Potential with Gradually Increasing Quality of Products
27Apr2017

Chinese Outdoor Equipment Market: High Potential with Gradually Increasing Quality of Products

The growing Chinese outdoor equipment market presents potential for future growth The Chinese outdoor equipment market has seen a lot of growth in the past few years and is expected to […]

VR/AR Research in China Could Mark the End of Costly Physical Prototypes
26Apr2017

VR/AR Research in China Could Mark the End of Costly Physical Prototypes

The Chinese virtual reality industry is developing faster than anywhere else. Daxue Consulting estimates the Chinese market at 8.5 billion dollars in 2025. In comparison, in 2016, it accounted for […]

Chinese Art Market Report: China Exhibits its Global Art Ambition
25Apr2017

Chinese Art Market Report: China Exhibits its Global Art Ambition

Chinese Art Market. Each year, an increasing number of Chinese interact with the art world. China leads the Asian arts market and plays a major role on the international art […]

Weekly News Selected by Our Experts
24Apr2017

Weekly News Selected by Our Experts

1. China’s $8.5 Trillion Shadow Bank Industry Is Back in Full Swing China’s shadow banking is back in full swing, an unintended side effect of the government’s campaign against financial leverage, […]

8 Naming Tips in China to Avoid Misunderstandings
20Apr2017

8 Naming Tips in China to Avoid Misunderstandings

It’s well known, that Airbnb’s naming faux pas attracted a lot of attention among the Chinese, it again becomes clear that China is a special market to enter. Airbnb, choosing […]

Soar or Crash: Chinese Auto Retailers Look to Transition and Upgrade
17Apr2017

Soar or Crash: Chinese Auto Retailers Look to Transition and Upgrade

The 4S stores (sale, spare parts, service, and survey) that comprise the sole channel of automotive distribution in China face serious challenges to business. According to Shawn Lou, project manager […]

Chinese Live Streaming Millionaires: Where Does the Wealth Come From?
13Apr2017

Chinese Live Streaming Millionaires: Where Does the Wealth Come From?

If you see something in your WeChat moments like this: You can click it and see what your friends are doing in their live stream! In 2016, the Chinese live […]

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Daxue Consulting is a China-based market research and strategy agency. Created on the campus of Beijing Daxue in 2009, Daxue Consulting has strong roots on Chinese market but also an international vision and team. Daxue Consulting now has offices in Beijing and Shanghai and its team is composed of local and overseas-educated Chinese and China-educated foreign project managers.





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The monthly report will allow you to keep track of the most important upcoming events about China around the world, as well as not to miss useful articles and reports. While the weekly newspaper will talk about the daily business cases of China, important local events and news.
Daxue Consulting is one of the most active sources of information on the Chinese market. Our newsletter delivers information on the Chinese market as well as the innovative data-collection methods. We also post daily on Western and Chinese social media up-to-date articles on various markets in China and we have been regularly quoted in many media such as The Financial Times, The Wall-Street Journal, South China Morning Post or China Daily. Our team leverages a multiple-methodology approach in order to provide the most tailored knowledge to our clients. We especially auction traditional methodologies as well as technology-driven tools.

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