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27Jul2012

Open a French Restaurant in China

How to open a French restaurant in China? For foreigners, it is really difficult to begin such business without any knowledge of it, not to mention the complex Chinese culture. […]

27Jul2012

MONTAGUT: The Next Pierre Cardin?

MONTAGUT, a French fashion brand, seized an excellent opportunity and entered into China market together with Pierre Cardin when China reform and opening up policy started in 1970s. At that […]

25Jul2012

Market Research in China

Definition of Marketing Research Marketing research is based upon data collection, which in some cases is accomplished by research instruments such as surveys. In other cases, the data is mined […]

25Jul2012

Mystery Shoppers in China

What does a Mystery Shopper do? Firstly, only selected customers are becoming secret shoppers. They are asked to keep strictly confidential so that the mystery shopping agency can get a […]

24Jul2012

Mystery Shopping in China

The definition of Mystery Shopping Mystery shopping or a mystery consumer is a tool used externally by market research companies or watchdog organizations or internally by companies themselves to measure […]

24Jul2012

China Consult

Foreign Companies’ Strategies entering Chinese Market If a foreign company wants to enter the Chinese market, there are a lot of things to consider and stumbling blocks to get out […]

24Jul2012

China Consultants

Types of Consultants in China A consultant is a professional who provides expert advice in a particular area such as security(electronic or physical), management, accountancy, law (tax law in particular), […]

24Jul2012

China Consulting Companies

General Overview of the Consulting Industry There are many types of consulting companies including strategy consulting, Human Resources consulting, Internet consulting, Process consulting, Public Relations consulting, Performance consulting, Information Technology […]

24Jul2012

Consultancy in China

Consulting Companies in China In China, there are more and more consulting companies ranging from foreign ones to domestic ones. But the consulting industry in China is not very well […]

24Jul2012

Internships in China

General Overview on Internships in China Nowadays, more and more students look forward to do an internship before their graduation in order to get more experience. Working in China may […]

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Daxue Consulting is a China-based market research and strategy agency. Created on the campus of Beijing Daxue in 2009, Daxue Consulting has strong roots on Chinese market but also an international vision and team. Daxue Consulting now has offices in Beijing and Shanghai and its team is composed of local and overseas-educated Chinese and China-educated foreign project managers.





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The monthly report will allow you to keep track of the most important upcoming events about China around the world, as well as not to miss useful articles and reports. While the weekly newspaper will talk about the daily business cases of China, important local events and news.
Daxue Consulting is one of the most active sources of information on the Chinese market. Our newsletter delivers information on the Chinese market as well as the innovative data-collection methods. We also post daily on Western and Chinese social media up-to-date articles on various markets in China and we have been regularly quoted in many media such as The Financial Times, The Wall-Street Journal, South China Morning Post or China Daily. Our team leverages a multiple-methodology approach in order to provide the most tailored knowledge to our clients. We especially auction traditional methodologies as well as technology-driven tools.

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  • Daxue Consulting Beijing, Dongzhong Jie #40, Beijing, China 北京东城区东中街40号元嘉国际A座726室
  • Daxue Consulting Shanghai, Room 504, 768 Xietu Road, Xuhui District, Shanghai, China 上海黄浦区斜土路768号504室
  • Daxue Consulting Hong Kong, Unit 603, 6/F, Office Tower 1, Admiralty Centre, 18 Harcourt Road, Admiealty,  Hong-Kong 香港中環区夏悫道18号海富中心1幢6楼603室
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