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24Jul2012

Consulting Companies in China

General Overview on Consulting in China There are all kinds of consulting companies ranging from management consulting, IT consulting to industrial consulting. Management consulting indicates both the industry of, and […]

24Jul2012

Focus Group in China

The Definition of Focus Group A focus group is a form of qualitative research in which a group of people are asked about their perceptions, opinions, beliefs, and attitudes towards […]

23Jul2012

10 China couples stars brands love

Wang Fei(王菲) and Li Yapeng(李亚鹏) Wang Fei has been a spokesperson for many global brands, such as LV, CELINE, Motorola, J-phone(Japan), Baleno attitude, Pepsi, Jovell, Head-Shoulders (海飞丝). And Li worked […]

23Jul2012

Market Study on The market of Laptops in China

1. Market overview In 2011, with the impact of the downturn of the economic environment in the overall market, and the tablet PCs, smart phones and other mobile terminal devices […]

Market research: German companies in China
23Jul2012

Market research: German companies in China

The German economy is the leader of the European economy; the successful companies and the abundant capital establish Germany as a stable foundation of international investment. Since the reform and […]

21Jul2012

Book Retail in Taipei

General Overview of the Book Retail in Taipei. Book Stores are the most important scenery in Taipei. There are some book stores in the cities all over the world. But […]

21Jul2012

Home Product Retail: Ikea, Macalline, Easyhome, B&Q

The main home product retailers in Chins include both domestic brands such as Macalline, Easyhome, B&Q and foreign brands Ikea. Ikea Ikea is a privately held Swedish company. This company […]

21Jul2012

World Famous Brands’ Online Retail in China

General Overview on the Online Retail of Luxury Brands These years the online retail is on the highway of developing. According to the IReseach, the total value of online retail […]

20Jul2012

Consumer Market Trends in China

Demand for packaged food has grown rapidly at the expense of loose products in recent years, driven by rising incomes, demand for convenience and quality and the development of modern […]

20Jul2012

Beijing’s Economy 2 – The economy in Daxing

The economy in Daxing Daxing is the southmost district of Beijing, blessed with the plain terrain. For many years, the agriculture has been the main production power for Daxing. But […]

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Daxue Consulting is a China-based market research and strategy agency. Created on the campus of Beijing Daxue in 2009, Daxue Consulting has strong roots on Chinese market but also an international vision and team. Daxue Consulting now has offices in Beijing and Shanghai and its team is composed of local and overseas-educated Chinese and China-educated foreign project managers.





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The monthly report will allow you to keep track of the most important upcoming events about China around the world, as well as not to miss useful articles and reports. While the weekly newspaper will talk about the daily business cases of China, important local events and news.
Daxue Consulting is one of the most active sources of information on the Chinese market. Our newsletter delivers information on the Chinese market as well as the innovative data-collection methods. We also post daily on Western and Chinese social media up-to-date articles on various markets in China and we have been regularly quoted in many media such as The Financial Times, The Wall-Street Journal, South China Morning Post or China Daily. Our team leverages a multiple-methodology approach in order to provide the most tailored knowledge to our clients. We especially auction traditional methodologies as well as technology-driven tools.

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