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Marketing research: Coffee shops and teahouses in China (Focus on Starbucks)
08Aug2013

Marketing research: Coffee shops and teahouses in China (Focus on Starbucks)

Starbucks’ continuing expansion in China As of July 2013, Starbucks owned 878 company-operated and license stores in China. This US-based coffee chain operator aims open another 700 stores by 2015. Starbucks success in a country with a strong tea culture can mainly be attributed to the company’s effort to remain localized. For example, Starbucks […]

07Aug2013

Research on Luxury In China

China, with its 1.4 billion people and its economy which continues to grow, is a luxurious choice for major international brands. Their targets continue to grow with the increase of […]

06Aug2013

China Market Research

Daxue Consulting is providing market research and information on the Chinese market thanks to different methodologies such as focus groups, mystery shopping, store-checks, qualitative and quantitative interviews, online screening, desk […]

Business intelligence: Investment in China
06Aug2013

Business intelligence: Investment in China

Investment is a broad and general concept covering the process when money is converted into capital. Based on the criteria of fund-raising channels, it is classified into direct investment and […]

Business intelligence: Wholly owned foreign enterprise in China
05Aug2013

Business intelligence: Wholly owned foreign enterprise in China

Starting a wholly owned foreign enterprise in China Due to the recent focus on the emerging economies in Asia, international firms around the world have been pursuing entry into the […]

31Jul2013

Mkt Research on Burberry in China

Burberry Wants to Expand to 100 Stores in China Burberry is a British luxury fashion house, distributing clothing and fashion accessories and licensing fragrances. Its distinctive tartan pattern has become […]

Market analysis: Rising labor costs in China
29Jul2013

Market analysis: Rising labor costs in China

Although constantly increasing labor costs are decreasing margins for many companies operating in China, rising labor costs alone is not enough to topple the country’s immense manufacturing industry. China currently […]

Market research: Louis Vuitton in China
27Jul2013

Market research: Louis Vuitton in China

Louis Vuitton Malletier, commonly referred to as Louis Vuitton or LV, is a French fashion company founded in 1854 by Louis Vuitton. And LVMH Moët Hennessy • Louis Vuitton S.A., […]

Consulting in China: Printers market
26Jul2013

Consulting in China: Printers market

Statistical data from China Printing Machinery’s network of experts and Printing Equipment Industries Association of Machinery Branch show that in the first half, the printing machinery industry realized an industrial […]

Market research: Headphones in China
25Jul2013

Market research: Headphones in China

With a continually growing product output, the Chinese earphone & headphone industry has enjoyed rapid development since 2008. The national industrial policy encourages the earphone & headphone industry as the […]

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The monthly report will allow you to keep track of the most important upcoming events about China around the world, as well as not to miss useful articles and reports. While the weekly newspaper will talk about the daily business cases of China, important local events and news.
Daxue Consulting is one of the most active sources of information on the Chinese market. Our newsletter delivers information on the Chinese market as well as the innovative data-collection methods. We also post daily on Western and Chinese social media up-to-date articles on various markets in China and we have been regularly quoted in many media such as The Financial Times, The Wall-Street Journal, South China Morning Post or China Daily. Our team leverages a multiple-methodology approach in order to provide the most tailored knowledge to our clients. We especially auction traditional methodologies as well as technology-driven tools.

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