Blog

Home / Blog
21Jun2013

Diageo in China

Diageo is the leading Premium Alcohol Drinks company and operates within 180 countries globally. It is listed both on the London and New York Stock exchanges. It is headquartered in […]

China Stratey: Unilever in China
20Jun2013

China Stratey: Unilever in China

Recent moves by Unilever to raise 300 million RMB may appear modest in scale, but the decision by the consumer goods group behind Dove shampoo, Cornetto ice creams and Lipton […]

19Jun2013

Korean movies in China

Chinese press and film journals have reported extensively on the Korean film industry; the “Korean wave” (hanliu in Chinese or hallyu in Korean) reached China years ago. Of course, Korean, […]

18Jun2013

Swimming equipments market in China

In the summer, especially in this Olympic year, the pool can go one of a couple ways: a great spot to relax and cool down or the perfect place to […]

17Jun2013

Report on Rhone Valley Wines in China

Daxue Consulting recently worked for Rhone Valley Association from October 2012 to February 2013 You can read the report below: [pdfjs-viewer url=”/wp-content/uploads/2013/06/Research-for-Rhone-Valley-2012-3-languages-VF3.pdf”]

Market report: Xiaomi In China
16Jun2013

Market report: Xiaomi In China

Market report: Xiaomi In China More reports about smartphone market in China : here.   MI-ONE, sometimes also referred as MI-ONE Plus or Xiaomi Phone, is a smart mobile phone […]

15Jun2013

Sports shoes market in China

When it comes to sports shoes, one must segment the market: Athletic Footwear (Aerobic, Baseball, Basketball, Cricket, Cross-Training, Soccer, Running, Tennis, Walking, Hiking, Hockey, Athleisure & others), Outdoor/Rugged, Casual, Dress/Formal […]

14Jun2013

The Great Firewall of China

The Great Firewall started since 2002 The name ‘Great Firewall of China’ came from an article written by a man called Charles R. Smith on May 17th 2002 about the […]

Market Study: Tennis and its equipment market in China
13Jun2013

Market Study: Tennis and its equipment market in China

Tennis in China: Cultural evolution Tennis is a rapidly growing sport in China that has received much private and public support. Today, it has become firmly entrenched in the Chinese […]

12Jun2013

Fridge market in China

In the past, we cannot store food easily, however, since fridges come into our view, the storage of food becomes possible and simple. 30 years ago, Chinese people regard “television, […]

Subscribe to our Newsletter for free reports

The monthly report will allow you to keep track of the most important upcoming events about China around the world, as well as not to miss useful articles and reports. While the weekly newspaper will talk about the daily business cases of China, important local events and news.

Talk to us for more information

Daxue Consulting is a market research company providing tailored strategic advisory, fieldwork solutions & full-length reports on your market of interest.







  • Daxue Consulting Beijing, Dongzhong Jie #40, Beijing, China
  • Daxue Consulting Shanghai, Room 504, 768 Xietu Road, Huangpu District, Shanghai, China
  • Daxue Consulting Hong Kong, 13 Queen’s Road, Floor 23, Hong-Kong Island, Hong-Kong, China

Follow Us

Who We Are

Daxue Consulting is a China-based market research and strategy agency. Created on the campus of Beijing Daxue in 2009, Daxue Consulting has strong roots on Chinese market but also an international vision and team. Daxue Consulting now has offices in Beijing and Shanghai and its team is composed of local and overseas-educated Chinese and China-educated foreign project managers.





daxue consulting is owned by Ever Access trading Limited

Ever access trading owns 博圣轩投资顾问有限公司上海分公司

Subscribe to our Newsletter

The monthly report will allow you to keep track of the most important upcoming events about China around the world, as well as not to miss useful articles and reports. While the weekly newspaper will talk about the daily business cases of China, important local events and news.
Daxue Consulting is one of the most active sources of information on the Chinese market. Our newsletter delivers information on the Chinese market as well as the innovative data-collection methods. We also post daily on Western and Chinese social media up-to-date articles on various markets in China and we have been regularly quoted in many media such as The Financial Times, The Wall-Street Journal, South China Morning Post or China Daily. Our team leverages a multiple-methodology approach in order to provide the most tailored knowledge to our clients. We especially auction traditional methodologies as well as technology-driven tools.

Talk to us







  • Daxue Consulting Beijing, Dongzhong Jie #40, Beijing, China 北京东城区东中街40号元嘉国际A座726室
  • Daxue Consulting Shanghai, Room 504, 768 Xietu Road, Xuhui District, Shanghai, China 上海黄浦区斜土路768号504室
  • Daxue Consulting Hong Kong, Unit 603, 6/F, Office Tower 1, Admiralty Centre, 18 Harcourt Road, Admiealty,  Hong-Kong 香港中環区夏悫道18号海富中心1幢6楼603室
© Daxue Consulting, Daxue Conseil, Daxue Consulting HK, Daxue Consulting China. All rights reserved.