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China Paradigm 92: Riding the wave of China’s sharing economy
10Jan2020

China Paradigm 92: Riding the wave of China’s sharing economy

China’s sharing economy China Paradigms interviews Hammer Guan founder and CEO of Youbangxin an online platform and a powerful tool for freelancers to showcase their skills. What is the sharing […]

The Kitchen Appliance Market in China
10Jan2020

The Kitchen Appliance Market in China

Outlook of the kitchen appliance market in China According to IBISWorld, in 2019, the revenue of the kitchen appliance market in China was $51.9 billion. From 2019 to 2024, the […]

Marketing research: Chinese celebrity brand endorsers
08Jan2020

Marketing research: Chinese celebrity brand endorsers

The influence of Chinese celebrity brand endorsers has become less generalized Looking back to the early 2010’s, the top Chinese celebrity brand endorsers were mostly easily accepted by the general […]

The smartphone market in China: Still largely untapped
06Jan2020

The smartphone market in China: Still largely untapped

Overview of the Chinese smartphone market The total number of Chinese smartphone users has reached 748 million in 2019. Approximately 53% of the population uses smartphones, leaving much of the […]

Selling Cosmetics in China: Analysis of the Cosmetics Market in China
03Jan2020

Selling Cosmetics in China: Analysis of the Cosmetics Market in China

Analysis of China’s beauty and personal care market Since 2011, the cosmetics market in China has seen sustainable growth. In 2018, the market size of cosmetics industry in China reached […]

Daxue Talks transcript #30: How to sell on Pinduoduo’s cross-border platform
02Jan2020

Daxue Talks transcript #30: How to sell on Pinduoduo’s cross-border platform

Find here the Daxue Talks episode 30. Olivier Verot is sharing his thoughts about Pinduoduo’s cross-border platform and gives precious advice on how to leverage it for your business in China. […]

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Daxue Consulting is a China-based market research and strategy agency. Created on the campus of Beijing Daxue in 2009, Daxue Consulting has strong roots on Chinese market but also an international vision and team. Daxue Consulting now has offices in Beijing and Shanghai and its team is composed of local and overseas-educated Chinese and China-educated foreign project managers.





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The monthly report will allow you to keep track of the most important upcoming events about China around the world, as well as not to miss useful articles and reports. While the weekly newspaper will talk about the daily business cases of China, important local events and news.
Daxue Consulting is one of the most active sources of information on the Chinese market. Our newsletter delivers information on the Chinese market as well as the innovative data-collection methods. We also post daily on Western and Chinese social media up-to-date articles on various markets in China and we have been regularly quoted in many media such as The Financial Times, The Wall-Street Journal, South China Morning Post or China Daily. Our team leverages a multiple-methodology approach in order to provide the most tailored knowledge to our clients. We especially auction traditional methodologies as well as technology-driven tools.

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