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Longines in China: the top watch brand in the middle kingdom
20Apr2020

Longines in China: the top watch brand in the middle kingdom

The Swiss watch industry represents 50% of the global watch industry. However, Switzerland only produces 2.5% of the global quantity of watches. What causes such an imbalance? The country is […]

China Paradigm transcript #92: All what you can learn from a one-stop application for freelancers in China
19Apr2020

China Paradigm transcript #92: All what you can learn from a one-stop application for freelancers in China

Find here the China Paradigm 92 and experience the Chinese gig economy with Hammer Guan and his application for freelancers in China, Youbangxin. Full transcript below: Hello everyone. This is China […]

China Paradigm transcript #91: What is so specific about China’s psychology industry?
18Apr2020

China Paradigm transcript #91: What is so specific about China’s psychology industry?

Find here the China paradigm episode 91. Learn more about David Ammerschlaeger’s story in China, how he runs a WeChat blog about psychology and mental healthcare and China’s psychology industry […]

China Paradigm transcript #90: Is the VR industry the next tech revolution in China?
17Apr2020

China Paradigm transcript #90: Is the VR industry the next tech revolution in China?

Find here the China paradigm episode 90. Learn Eloi Gerard‘s (CEO and co-founder of CrowsNest) story in China and find out all the details about the VR industry in China. […]

Calvin Klein in China
17Apr2020

Calvin Klein in China

Introduction of Calvin Klein Calvin Klein (abbreviation: CK), is an American fashion brand, founded in 1968. It was named after the founder, designer Calvin Klein. Calvin Klein is one of […]

Cartier in China: The king of jewelers
16Apr2020

Cartier in China: The king of jewelers

“Jeweler to kings, king of jewelers” said King Edouard VII about Cartier. The jewelry and watchmaking House is prestigious for its finest quality. Since 1847, the brand is developing some […]

5 Things everyone gets wrong when starting a business in China
16Apr2020

5 Things everyone gets wrong when starting a business in China

Starting a business in China is a brave and bold move. It requires sacrificing an average of 70 hours a week for several years. This, in essence, is what most […]

China Paradigm 98: Tapping into China’s natural ingredients niche in F&B
15Apr2020

China Paradigm 98: Tapping into China’s natural ingredients niche in F&B

China’s natural ingredients Matthieu David interviews Gordon Dumoulin, founder and CEO at Dumoco Natural Ingredients. When it comes to eating healthy everyone knows that “natural” is the way to go. […]

L’Oréal in China: 23 successful brands and 6 marketing methods
15Apr2020

L’Oréal in China: 23 successful brands and 6 marketing methods

L’Oréal, the world’s largest cosmetic company, entered China’s market in 1997. Since then, L’Oréal in China has expanded and become one of the nation’s most loved and purchased luxury cosmetic brands, with […]

China’s recovery from the Coronavirus outbreak
15Apr2020

China’s recovery from the Coronavirus outbreak

The Coronavirus’ impact on the Chinese economy hit some industries more than others. While some businesses still struggle to recover from shutdown; there is clear evidence for hope in China’s […]

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The monthly report will allow you to keep track of the most important upcoming events about China around the world, as well as not to miss useful articles and reports. While the weekly newspaper will talk about the daily business cases of China, important local events and news.
Daxue Consulting is one of the most active sources of information on the Chinese market. Our newsletter delivers information on the Chinese market as well as the innovative data-collection methods. We also post daily on Western and Chinese social media up-to-date articles on various markets in China and we have been regularly quoted in many media such as The Financial Times, The Wall-Street Journal, South China Morning Post or China Daily. Our team leverages a multiple-methodology approach in order to provide the most tailored knowledge to our clients. We especially auction traditional methodologies as well as technology-driven tools.

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