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Healthcare market in China
12Apr2014

Healthcare market in China

China is a diverse and growing market place in the World and many of the leading global corporate organizations have their offices here. The pharmaceutical market is considered as one […]

Development of coffee market in China
11Apr2014

Development of coffee market in China

As standard of living in China continues to improve recently, foreign drinks such as coke and coffee are accepting by an increasing number of Chinese. Coffee is gradually relative to […]

How Nestle reacts to the events on Baby food market in China
10Apr2014

How Nestle reacts to the events on Baby food market in China

Nestle Group, headquartered in Switzerland, is a food manufacturer with a long history in China. Nestle company, originally started with the production of baby food, and then kept as well […]

Coca-Cola in China, development and competition with Pepsi
09Apr2014

Coca-Cola in China, development and competition with Pepsi

Marketing Strategy of Coca Cola in China Coca Cola, as the world’s largest beverage company, has a history of over 110 years. The brand opened its first bottling plant in […]

The difficulty of infant formula market in China : the example of Karicare
07Apr2014

The difficulty of infant formula market in China : the example of Karicare

Karicare is a leading infant formula brand of the global maternal and child nutrition experts Nutricia. Karicare has been founded in 1896, developed by Dr. Truby King with the incentive […]

Bestseller in China
03Apr2014

Bestseller in China

Overview of Bestseller in China Bestseller Fashion Group (Tianjin) Co Ltd, is a family-owned company established in Denmark in 1975. Up to 2011, Bestseller has enlarged its sales network to cover more […]

Internet of Things in China
02Apr2014

Internet of Things in China

What is Internet of Things The Internet of Things could be the next big technological breakthrough in the world can look forward to. This new technology that aims to link […]

Taobao, Tmall and the online market in China (2/2)
01Apr2014

Taobao, Tmall and the online market in China (2/2)

Second part of our focus on Online market in China. The first part here Type of Online Retailer : C2C (Taobao) & C2b (Tmall) The most popular type of online […]

Taobao, Tmall and the online market in China (1/2)
31Mar2014

Taobao, Tmall and the online market in China (1/2)

China’s Ecommerce revolution has effectively changed the way Chinese shop, retail stores sell, and how business is conducted.  It has further given rise to new entrepreneurs and new businesses which […]

28Mar2014

Market entry in China for Apparel manufacturers

The Chinese E-commerce Market – International Players Want to enter China’s market After seeing impressive performance of the domestic brands that have gained so much through Internet Retailing, International apparel […]

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Daxue Consulting is a China-based market research and strategy agency. Created on the campus of Beijing Daxue in 2009, Daxue Consulting has strong roots on Chinese market but also an international vision and team. Daxue Consulting now has offices in Beijing and Shanghai and its team is composed of local and overseas-educated Chinese and China-educated foreign project managers.





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The monthly report will allow you to keep track of the most important upcoming events about China around the world, as well as not to miss useful articles and reports. While the weekly newspaper will talk about the daily business cases of China, important local events and news.
Daxue Consulting is one of the most active sources of information on the Chinese market. Our newsletter delivers information on the Chinese market as well as the innovative data-collection methods. We also post daily on Western and Chinese social media up-to-date articles on various markets in China and we have been regularly quoted in many media such as The Financial Times, The Wall-Street Journal, South China Morning Post or China Daily. Our team leverages a multiple-methodology approach in order to provide the most tailored knowledge to our clients. We especially auction traditional methodologies as well as technology-driven tools.

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