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Fashion industry in Beijing
28May2015

Fashion industry in Beijing

Within the next five years, China is expected to become the largest fashion market in the world. This huge change in market distribution is going to change fashion codes and […]

Yogurt in China: Best Served Iced, Organic or Blended?
26May2015

Yogurt in China: Best Served Iced, Organic or Blended?

Yogurts have become one of the most popular food products in the world; they have been attracting consumers around the world searching for healthy food, balanced diet and tasty dairy […]

12May2015

Lead Acid Batteries in China Still Growing

Lead Acid Batteries The global energy challenge is inciting innovation and research to develop efficient energies. Electricity has been adopted by all modern technologies. As energy cannot be created but only […]

Sensory analysis in China
07May2015

Sensory analysis in China

It is easy for a market researcher to define if consumers like a product or do not like it. However, it is quite difficult to understand why. This is probably […]

Resources Lists for TMall and Taobao Stores
06May2015

Resources Lists for TMall and Taobao Stores

Resources Lists for TMall and Taobao Stores Tmall and Taobao stores are crucial keys to the Chinese market for international brands. Alibaba platforms offer great resources for your market entry, […]

05May2015

Elderly Care in China

The Chinese population was estimated at 1.39 billion in July 2014, equivalent to 19.24% of the total world population. Currently, the median age in China is 35.7 years, classifying the […]

Distribution Network in Beijing
29Apr2015

Distribution Network in Beijing

The attractiveness of the Chinese market to foreign brands is undeniable.  The continuous growth of China’s economy, along with its huge future potential and important transformations bringing more accessibility, is […]

Coffee shop implantation in Shanghai
28Apr2015

Coffee shop implantation in Shanghai

China is becoming a nation of coffee drinkers; Shanghai and Beijing are influencing the rest of China by shifting from drinking tea to coffee, in particular through coffee shops. Speciality […]

American football in China
23Apr2015

American football in China

American football in China Starting from scratch in China China might not be the market that most sports fans associate with American football. The game is seen as very complex […]

22Apr2015

Matthieu David Parle des Voitures de Luxe en Chine

Chine : quand les voitures de luxe véhiculent une bonne image – Le 21/04/2015 à 07:43 Matthieu David explique sur iTELE (CanalPlus) que ce ne sont pas seulement les riches chinois […]

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Daxue Consulting is a China-based market research and strategy agency. Created on the campus of Beijing Daxue in 2009, Daxue Consulting has strong roots on Chinese market but also an international vision and team. Daxue Consulting now has offices in Beijing and Shanghai and its team is composed of local and overseas-educated Chinese and China-educated foreign project managers.





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The monthly report will allow you to keep track of the most important upcoming events about China around the world, as well as not to miss useful articles and reports. While the weekly newspaper will talk about the daily business cases of China, important local events and news.
Daxue Consulting is one of the most active sources of information on the Chinese market. Our newsletter delivers information on the Chinese market as well as the innovative data-collection methods. We also post daily on Western and Chinese social media up-to-date articles on various markets in China and we have been regularly quoted in many media such as The Financial Times, The Wall-Street Journal, South China Morning Post or China Daily. Our team leverages a multiple-methodology approach in order to provide the most tailored knowledge to our clients. We especially auction traditional methodologies as well as technology-driven tools.

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  • Daxue Consulting Beijing, Dongzhong Jie #40, Beijing, China 北京东城区东中街40号元嘉国际A座726室
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