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China APP market: almost saturated in largest cities, what potential for emerging cities?
11May

China APP market: almost saturated in largest cities, what potential for emerging cities?

The Chinese market represents today the largest base of mobile users in the world, with nearly 1.3 billion mobile users. Moreover, in a country with unequal development regarding regions and consumption level, mobile usage shows an outstanding national coverage, including less-urbanized areas still showing great potential of growth. How China APP market can take advantage […]

Daigou & Haitao in China
30Apr

Daigou & Haitao in China

  To know more about the Daigou and Haitao Market, contact us at dx@daxueconsulting.com Daigou (代购)& Haitao (海淘) in China The explosive growth of China’s emerging middle class is continuing to expand and growing in sophistication. Indeed, this middle class becoming more and more exigent, they demand quality. After all the scandal that happen about […]

The importance of Social Media in China
19Apr

The importance of Social Media in China

To get more insights about China, contact us at dx@daxueconsulting.com  China is known for its restrictions in related to the Internet and social media platforms. From an outside perspective, one may think Chinese people do not use social media on a daily basis. However, the opposite is true, China is a country where the Internet […]

Five Keys to Build Your Online Community in China
28Mar

Five Keys to Build Your Online Community in China

Foreign enterprises entering into China have been facing a challenge that is unique to the Chinese market, as native competitors are quick to develop their brand and products faster and better than the originators. For new in-coming foreigners, it is a battle for hearts and minds, to overcome the deep-rooted cultural advantage of native enterprises. […]

Yoga Industry in China: A stretching Market
14Mar

Yoga Industry in China: A stretching Market

Rising to Enlightenment: the Growth of the Yoga industry in China Urban Cities Yoga, originating from India, first came into ancient China during the vast spread of Buddhism. In the 20th century, it started to gain popularity in Hong Kong and then extended into mainland China. Not until the 21st century did Yoga spread across […]

Restaurant Market in China: Mass Consumption Is the Main Force
01Mar

Restaurant Market in China: Mass Consumption Is the Main Force

  China’s food and beverage market are steadily rising due to the rapid development of the mass restaurant market. Intelligent equipment is in general in restaurants. Compared to the traditional preference of expensive ingredients, an increasing amount of Chinese customers tends to pay more attention to food health and dining environment. With the help of […]

How to Adapt to the Chinese Game Market?
29Feb

How to Adapt to the Chinese Game Market?

In recent years, Chinese game market develops rapidly. From stand-alone to online games, and from the client game to mobile phone games, the center of gravity of the two-game market in China in transfer has brought structural adjustment within almost 1 ~ 2 years. Online games and mobile games markets let China replace the United […]

Fitness Industry in China: What are the Trends?
25Feb

Fitness Industry in China: What are the Trends?

Throughout 2015, fitness has become a hot topic in China. The rise of square dance brings a healthy lifestyle for the elderly generation after the retirement. National fitness has become a wave. The Internet has changed people’s concept of fitness, greatly promoting the development of the fitness industry. With the increasing demand, China’s fitness industry […]

Chinese Millennial’s Conspicuous Consumption
15Feb

Chinese Millennial’s Conspicuous Consumption

The incredibly rapid economic growth, the cultural changes, and the social transformations occurred with the opening of the market have created a unique Chinese youth generation. Unlike previous generations in China, the so-called post-80s generation and those born in the 1990s, grew up during the booming years of double-digit growth, technological developments, and personal freedom. […]

Male Grooming Market in China: The Rise of Male Beauty
09Feb

Male Grooming Market in China: The Rise of Male Beauty

Male Grooming Market in China Discover the latest industry trend for male’s grooming. Worldwide, cosmetic for men were disregarded for a long time, because of their own condition, men were considered as too virile and careless about their outer appearance. There has been a pivotal shift in male pampering culture during the last decade, giving […]

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The monthly report will allow you to keep track of the most important upcoming events about China around the world, as well as not to miss useful articles and reports. While the weekly newspaper will talk about the daily business cases of China, important local events and news.
Daxue Consulting is one of the most active sources of information on the Chinese market. Our newsletter delivers information on the Chinese market as well as the innovative data-collection methods. We also post daily on Western and Chinese social media up-to-date articles on various markets in China and we have been regularly quoted in many media such as The Financial Times, The Wall-Street Journal, South China Morning Post or China Daily. Our team leverages a multiple-methodology approach in order to provide the most tailored knowledge to our clients. We especially auction traditional methodologies as well as technology-driven tools.

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