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China Market analysis: China Lipstick market
05Dec

China Market analysis: China Lipstick market

China Market analysis: Lipstick market China lipstick market is one of the growing markets directly taking advantage of the growth of Chinese middle class power income and the rise of beauty and personal care. PEST analysis China China Political context The thorough law and multipartite superintendents from government will make sure the stable developing of […]

24Nov

Brand Equity China

Brand equity China Brands are viewed as the primary enduring asset of a company, outlasting the company’s specific products and facilities. In particular, in China, consumers rely greatly on Brand value and awareness to purchase. Daxue Consulting Brand Equity China solution will ensure you to develop the best of your existing brand on the Chinese […]

International brands in China and the Double 11
20Nov

International brands in China and the Double 11

International brands in China and the Double 11 The British Boxing Day and the American Black Friday were considered are the stars of the e-commerce sales events worldwide but it seems China stole the limelight from the western countries when it comes to e-commerce the biggest sales of an e-commerce with the “Double 11”, the […]

Mobile Banking in China
13Oct

Mobile Banking in China

Mobile Banking in China [More market research in China] In 2012, the number of mobile banking usage reaches 150 million in China. This is 40% of world’s total. And the number is still rising. In 2012 users had grown by 100%, and transaction value had grown by 300%. Chinese Banks’ Strategy in Mobile Banking: CMBC […]

German companies in China
06Sep

German companies in China

German companies in China Chinese vision of German companies. In recent years, there have been many stories about German companies spreading among different Chinese social networks. One such story comes from the social network site WeChat in which a German company built a drainage system in Qingdao 100 years ago and predicted the problems that […]

How to sell wine to Chinese consumers?
02Sep

How to sell wine to Chinese consumers?

How to sell wine to Chinese consumers? In 2013, on a per capital basis, China became the biggest consumer of red wine, overtaking France and Italy succinctly. However, although there is a growing demand, selling wine has become a real challenge, and adequate knowledge of Chinese typical habits and perception on the wine have been […]

DiDi Da Che : taxi-booking app in China
10Aug

DiDi Da Che : taxi-booking app in China

DiDi Da Che : taxi-booking app in China It is becoming increasingly difficult to hail a cab in China’s first cities like Beijing, Shanghai, Guangzhou, Shenzhen, etc. This statement brought developers to think of a new way of hitching a ride: why not create an app enabling riders to find a taxi nearby willing to take […]

Entry of Xbox, Nintendo and PlayStation in China
05Aug

Entry of Xbox, Nintendo and PlayStation in China

Entry of Xbox, Nintendo and PlayStation in China In January 2014, China has lifted a 14-year-old ban on foreign gaming consoles: based on the concern that it might have negative impact on children, the ban was lifted within Shanghai’s free-trade zone, and consoles, can now be sold all across Mainland China. Our focus is on […]

Market analysis on Smart cars in China
21Jun

Market analysis on Smart cars in China

Market analysis on Smart cars in China To know more cars in China Smart, cooperation of Mercedes and Swatch, has been entered the market since 1998 in European countries. The innovative concept of the mini-sized vehicle quickly captured the market of young and fashionable people. It has a huge influence in China. Our focus today […]

Online panels China : QQ Survey, So Jump and Diaochapai
28May

Online panels China : QQ Survey, So Jump and Diaochapai

Last part of our focus on online panels in China (part1 / part2) with three major online platforms in China. Online panels China: QQ Survey (QQ Channel) with its sub channel www.1diaocha.Com Intro Sample library: 3.4 million Ways of invitation QQ Survey uses qq mails and qq messages to contact chosen samples. Ways of reward […]

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The monthly report will allow you to keep track of the most important upcoming events about China around the world, as well as not to miss useful articles and reports. While the weekly newspaper will talk about the daily business cases of China, important local events and news.
Daxue Consulting is one of the most active sources of information on the Chinese market. Our newsletter delivers information on the Chinese market as well as the innovative data-collection methods. We also post daily on Western and Chinese social media up-to-date articles on various markets in China and we have been regularly quoted in many media such as The Financial Times, The Wall-Street Journal, South China Morning Post or China Daily. Our team leverages a multiple-methodology approach in order to provide the most tailored knowledge to our clients. We especially auction traditional methodologies as well as technology-driven tools.

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