Daxue Talks 66: New strategies to operate successfully in renewed Chinese markets
New strategies to operate successfully in renewed Chinese markets
Our guest Miro Li, founder of a niche social media marketing consultancy in China, tells us how KOLs and brands are evolving to adapt to consumers’ needs during and after the COVID-19 outbreak. Find out what omni-channel marketing strategies brands could use in the renewed Chinese markets.
Jump to the questions:
- 1:54: Talking about your business, what were the main requests from clients during and after the outbreak?
- 0:38: How have KOLs changed the way they interact with the audience during and after the outbreak?
- 3:21: What are your tips for brands on how to plan an omni-channel strategy working in the renewed Chinese markets?
Daxue Talks is a show powered by daxue consulting, a china-based strategic market research company founded in 2010! With Daxue Talks, you will stay up to date with all the latest business updates in China.
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