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Daxue Talks 74: Marketing in China: Alternatives to email newsletters
15Jul2020

Daxue Talks 74: Marketing in China: Alternatives to email newsletters

In this China business vlog, Aurelien Rigart, Vice President and partner at IT Consultis, tells us how marketing in China is done in a time when people are under time constraints. Find out how WeChat and other solutions are used in place of email newsletters.

Jump to questions:

  • 1:06: We know that email Newsletters are not effective in China. Which channel can replace newsletters?
  • 2:56: You mentioned SMS solutions several times. What kind of software do you use in China to distribute SMS easily and to connect them to your platform?

ACCESS THE TRANSCRIPT OF THIS EPISODE

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