Daxue Talks

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Daxue Talks 25: Artificial intelligence at each stage of the customer journey in China
25Dec

Daxue Talks 25: Artificial intelligence at each stage of the customer journey in China

Max Peiro, Daxue Talks’ new guest talks with us about AI and big data in retail in China. As the founder and CEO of Re-Hub, a retail innovation platform based in Shanghai, Peiro brought his expertise about how AI has infiltrated the retail industry in China and how can a brand boost up its data […]

Daxue Talks 24: How to reach out lower-tier city consumers in China
25Dec

Daxue Talks 24: How to reach out lower-tier city consumers in China

Max Peiro, Daxue Talks’ new guest talks with us about retail challenges for traditional brands in China. As the founder and CEO of Re-Hub, a retail innovation platform based in Shanghai, Peiro brought his expertise about 2019 retail trends and how brands need to take into consideration the rising role of lower-tier city consumers in […]

Daxue Talks transcript #23: How can a brand develop a real in-house capability in China?
25Dec

Daxue Talks transcript #23: How can a brand develop a real in-house capability in China?

Find here the Daxue Talks episode 23. Learn from Max Peiro how to combine a real in-house capability in China with a tech team and external collaborations. Full transcript below: Max Peiro:  My name is Max Peiro. I’m obviously not Chinese. I’m from Barcelona, but I’ve been living for 12 years in Shanghai. I am the […]

Daxue Talks transcript #22: Corporate innovation trends in China in 2019
25Dec

Daxue Talks transcript #22: Corporate innovation trends in China in 2019

Find here the Daxue Talks episode 22. Learn with Max Peiro, Daxue Talks’ new guest, about innovation trends in China and South East Asia. Full transcript below: Max Peiro: My name is Max Peiro. I’m obviously not Chinese. I’m from Barcelona, but I’ve been living for 12 years in Shanghai. I am the CEO of Re-Hub. At […]

Daxue Talks 22: Understand Chinese corporate innovation in 5 minutes
25Dec

Daxue Talks 22: Understand Chinese corporate innovation in 5 minutes

Max Peiro, Daxue Talks’ new guest talks with us about Chinese corporate innovation. As the founder and CEO of Re-Hub, a retail innovation platform based in Shanghai, Peiro brought his expertise about how global brands and tech start-ups can drive innovation in China. ACCESS THE TRANSCRIPT OF THIS EPISODE Questions: What are the differences and […]

Daxue Talks 23: How to drive agile innovation in China?
25Dec

Daxue Talks 23: How to drive agile innovation in China?

Max Peiro, Daxue Talks’ new guest talks with us about brands’ in-house tech capability in China. As the founder and CEO of Re-Hub, a retail innovation platform based in Shanghai, Peiro brought his expertise about how to combine an in-house tech team and external collaborations to drive agile innovation in China. ACCESS THE TRANSCRIPT OF […]

Daxue Talks transcript #21: What do discounts mean for Chinese consumers?
25Dec

Daxue Talks transcript #21: What do discounts mean for Chinese consumers?

Find here the Daxue Talks episode 21. Learn from Igor Temirov, an expert in pricing strategies, how to protect your margins while engaging customers with discounts in China. Full transcript below: Igor Temirov: Yes, good morning. My name is Igor Temirov. I am an expert in developing foreign markets and for the last 5 years, I’ve […]

Daxue Talks 21: An example of a successful discount strategy in the Chinese market
25Dec

Daxue Talks 21: An example of a successful discount strategy in the Chinese market

In this episode of Daxue Talks, we bring back our guest Igor Temirov, a Russian expert in developing foreign markets. In this China business vlog, Temirov shared his practical experience on implementing the right discount strategy in the Chinese market while doubling profits. ACCESS THE TRANSCRIPT OF THIS EPISODE The questions: How can you test […]

Daxue Talks transcript #20: How to offer discounts in China
25Dec

Daxue Talks transcript #20: How to offer discounts in China

Find here the Daxue Talks episode 20. Learn from Igor Temirov, an expert in pricing strategies, how to protect your margins while engaging customers with discounts in China. Full transcript below: Igor Temirov: Yes, good morning. My name is Igor Temirov. I am an expert in developing foreign markets and for the last 5 years, I […]

Daxue Talks 20: How and when do stores use discounts in the Chinese market
24Dec

Daxue Talks 20: How and when do stores use discounts in the Chinese market

In this episode of Daxue Talks, we bring back our guest Igor Temirov, a Russian expert in developing foreign markets and in the implementation of discounts in the Chinese market. In this China business vlog, we asked about the pricing strategy in China and got an exhaustive answer with helpful tips. ACCESS THE TRANSCRIPT OF […]

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The monthly report will allow you to keep track of the most important upcoming events about China around the world, as well as not to miss useful articles and reports. While the weekly newspaper will talk about the daily business cases of China, important local events and news.
Daxue Consulting is one of the most active sources of information on the Chinese market. Our newsletter delivers information on the Chinese market as well as the innovative data-collection methods. We also post daily on Western and Chinese social media up-to-date articles on various markets in China and we have been regularly quoted in many media such as The Financial Times, The Wall-Street Journal, South China Morning Post or China Daily. Our team leverages a multiple-methodology approach in order to provide the most tailored knowledge to our clients. We especially auction traditional methodologies as well as technology-driven tools.

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