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Virtual Reality and What's Next in China?
01Apr

Virtual Reality and What's Next in China?

Virtual Reality Virtual reality replicates an environment that stimulates a physical presence in places in the real world or an imagined world, thus allowing the user to interact with that world. This artificially creates sensory experiences, which can include sight, touch, hearing, and smell.Virtual reality is now being used in many industries as a way […]

Chinese Suction Therapy: Tradition is trendy  
31Mar

Chinese Suction Therapy: Tradition is trendy  

Crowded cities, air pollution and high rates for cancer, all are pushing Chinese people to search for more ways of preventing diseases and become healthier. The Chinese suction therapy thus stands out… Chinese Suction Therapy: Ancient And Unique Suction therapy in China has a long history. Even though suction therapy originated in ancient Greece, the […]

The Baby Care Products in China
30Mar

The Baby Care Products in China

  The range of baby products has continued to register strong growth, this is in partly due to a large number of new-born and the increase of the average Chinese household disposable income. With a population of over 1.3 billion in 2014, annual deliveries of China have reached an average of 15 million over the […]

Insight of the Eyewear Market in China
29Mar

Insight of the Eyewear Market in China

Eyewear Market in China. The glasses are nowadays perceived as an accessory of fashion, which motivates, consumers, to buy multiple products from eyewear, to replace more frequently, and to trade up to more fashionable or better quality options. A large population has myopia, in particular among young consumers. China has been gripped by a record […]

Five Keys to Build Your Online Community in China
28Mar

Five Keys to Build Your Online Community in China

Foreign enterprises entering into China have been facing a challenge that is unique to the Chinese market, as native competitors are quick to develop their brand and products faster and better than the originators. For new in-coming foreigners, it is a battle for hearts and minds, to overcome the deep-rooted cultural advantage of native enterprises. […]

Food Innovation in China
27Mar

Food Innovation in China

Chinese farmers and consumers suffer the effects of fluctuating food prices. However, instead of relying on a few crops, farmers in China should extend their crops. And policy makers and provincial governments should be priorities for strengthening local markets to facilitate the farmers. In order to sell their products to earn enough income to support […]

Domestic Cleaning Robots Market in China: New Opportunities for Foreign Investors:
26Mar

Domestic Cleaning Robots Market in China: New Opportunities for Foreign Investors:

Domestic Cleaning Robots Market in China Current situation In 2015 New Year’s Eve, robots show in CCTV Spring Festival Gala embodied the rapidly developing robot industry in China. This is an emerging industry on which the Chinese government really focus on. According to a recent report from Daxue Consulting, the global market for cleaning robot […]

Artificial Sweeteners in China’s Market: What are the trends?
25Mar

Artificial Sweeteners in China’s Market: What are the trends?

In recent years, due to the continuous rise of the commodity price, the consumption of sugar is changing due to a trendy phenomenon among Chinese consumers, the pursuit of low calorie foods. Therefore, the trend of sugar substitutes and artificial sweeteners for sucrose is increasingly significant. Sweetener is endowed with sweet food as a kind […]

Processed Food Industry in China
24Mar

Processed Food Industry in China

Processed Food Industry in China: A Rise of Imported Food As an ancient country rich in its culture, Chinese people has been thought highly of the culture of diet and food. China’s food industry has developed rapidly these years, however, in the eyes of some westerners, they may still have a small picture of it. […]

Overview of the Chocolate Industry in China
23Mar

Overview of the Chocolate Industry in China

  Chocolate Industry in China: The popularity of Dove among Chinese consumer With the development of China’s market, the chocolate Industry has already become a favorite food for Chinese people. Many snack producers, from all over the world have been attracted by its rapid annual growth and its large consumer group. In this article, more […]

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Daxue Consulting is a China-based market research and strategy agency. Created on the campus of Beijing Daxue in 2009, Daxue Consulting has strong roots on Chinese market but also an international vision and team. Daxue Consulting now has offices in Beijing and Shanghai and its team is composed of local and overseas-educated Chinese and China-educated foreign project managers.





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The monthly report will allow you to keep track of the most important upcoming events about China around the world, as well as not to miss useful articles and reports. While the weekly newspaper will talk about the daily business cases of China, important local events and news.
Daxue Consulting is one of the most active sources of information on the Chinese market. Our newsletter delivers information on the Chinese market as well as the innovative data-collection methods. We also post daily on Western and Chinese social media up-to-date articles on various markets in China and we have been regularly quoted in many media such as The Financial Times, The Wall-Street Journal, South China Morning Post or China Daily. Our team leverages a multiple-methodology approach in order to provide the most tailored knowledge to our clients. We especially auction traditional methodologies as well as technology-driven tools.

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  • Daxue Consulting Beijing, Dongzhong Jie #40, Beijing, China 北京东城区东中街40号元嘉国际A座726室
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