Market analysis China

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20Jul

Brief Market Overview of Chengdu

Chengdu is the capital of Sichuan province in Southwest China. The urban area houses 14,047,625 inhabitants: 7,123,697 within the municipality’s nine districts and 6,730,749 in the surrounding region. As China’s national treasure, the giant pander is one of the rarest animal in the world. Chengdu owns the most giant panders in the world. The total […]

20Jul

Brief market research of Wuxi

General Overview of Wuxi Wuxi (simplified Chinese: 无锡) is an old city in Jiangsu province. Split in half by Lake Tai, Wuxi borders Changzhou to the west and Suzhou to the east. The northern half looks across to Taizhou across the Yangtze River, while the southern half also borders the province of Zhejiang to the […]

20Jul

Markets of cosmetics among Chinese students 1

Introduction With extension of globalization and rapid economic development, China has been recognized as one of the most promising markets in diverse areas for its large population and increasing living standard. China markets of cosmetics is just a right example. It not only contain a huge potentialto gain sustainable growth but also attract intensive focus […]

20Jul

The Economy of Nanjing Since 2000

Overview Nanjing, as the capital of Jiangsu Province, is one of the most important economic centers of China. As an important industrial base in East China, Nanjing has a strong industrial economic strength, accounting for about 1% of the country total in terms of gross industrial capability, and about 40% of the total economic volume […]

19Jul

Focus on Henan’s Economy: Zhengzhou Metropolitan Area 4

Flourishing Service Sector: response to a big consumer base Compared to that of other provinces, Henan’s service sector is rather small and underdeveloped. However, the quickening of urbanization in Zhengzhou metropolitan area has created affluent consumer base, fueling the finance and commerce sector. A prominent example is the department store industry. Department store industry in […]

19Jul

Focus on Henan’s Economy: Zhengzhou Metropolitan Area 3

Upgrade of Industry: High-tech is the keystone Agriculture has traditionally been a pillar of Henan’s economy, earning its reputation as the nation’s breadbasket. Therefore, food production and processing has been the core of province’s secondary industry. Besides, an abundance of natural resources have driven the province’s mining industry. The annual output of unsorted coal in […]

19Jul

Weixin 3

PART 5 Market competition IM market is composed by Weixin and other competitors. In the point of view of the whole China market, seen from Figure 2, Mobile QQ, Mobile Fetion, and Mobile MSN were first three IM software, the market share were 57.8%, 27% and 8.1% respectively. But for weixin, even though its accumulated […]

19Jul

Weixin 2

PART 3 Development Weixin has gone through 4 versions in less than 2 years since it was put out, and every time it change always company addition of distinctive function, which precisely meet users’ demand and scrab large market share: Weixin 1.0 age – platformization At the beginning, weixin was devoted to connect different qq […]

19Jul

Weixin 1

PART 1 Introduction Weixin, developed by Tencent, is one of the recently hottest application on smart phone. Based on availability for IOS, Android, Windows Phone, Symbian platforms, it provides text messaging, hold-to-talk voice messaging, video and photo sharing, location sharing, and receipt of off-line qq message and QQmaile. Besides, Weixin is added with some unique […]

19Jul

Markets of cosmetics among Chinese students 3

4Ps analysis Product According to the market research, when buying cosmetics, students tend to pay more attention on quality, which can be seen from figure 4, occupying 86.14%, price and skin come to the second, with both 63.37%, over half students will put brand as a choosing standard, so brand recognition actually has already been […]

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Daxue Consulting is one of the most active sources of information on the Chinese market. Our newsletter delivers information on the Chinese market as well as the innovative data-collection methods. We also post daily on Western and Chinese social media up-to-date articles on various markets in China and we have been regularly quoted in many media such as The Financial Times, The Wall-Street Journal, South China Morning Post or China Daily. Our team leverages a multiple-methodology approach in order to provide the most tailored knowledge to our clients. We especially auction traditional methodologies as well as technology-driven tools.

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