China Paradigm

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China Paradigm 67: Understanding yourself through China’s lens
30Jul

China Paradigm 67: Understanding yourself through China’s lens

In this episode of China Paradigm, Andrea Myles, CEO & Co-Founder of the China Australia Millennial Project, speaks with Mathieu David-Experton about building intercultural relations between Chinese and Australian individuals through innovation. She tells us about the processes of the China Australia Millennial Project and shares some tips with us on the key to getting […]

China Paradigm 66: China is an investment paradigm for tech companies
28Jul

China Paradigm 66: China is an investment paradigm for tech companies

In this episode of China Paradigm, Max Peiro, CEO of Re-Hub and Sanpei Ventures, speaks with Matthieu David about retail innovation in China. In this episode, Max talks about how is retail business going for foreigners in China now and the market competition situation when Max brought startups to China. Max also mentioned sources he […]

China Paradigm 65: Analyzing Chinese society through therapist’s eyes
27Jul

China Paradigm 65: Analyzing Chinese society through therapist’s eyes

In this episode of China Paradigm, Zhang Ying Fei, Freelance Therapist, speaks with Matthieu David-Experton analyzing Chinese society, what it is like to be a therapist in China and the conflicts of individuals as they relate to Chinese society and social values. 2:00 The work Zhang has done in the Psychology sector 3:29 Zhang’s beginnings […]

Podcast transcript #43: Expert’s insight on how to run an online business in China
25Jul

Podcast transcript #43: Expert’s insight on how to run an online business in China

Find here the full  China paradigm episode 43. Learn more about Michael Simonet’s story in China and working hard to run an online business in China and find all the details and additional links below. Full transcript below: Matthieu David:  Hello everyone. I am Matthieu David, the founder of Daxue Consulting, a strategic market research […]

China Paradigm 64: Investing in China with a 5-time founder with 5 successful exits
25Jul

China Paradigm 64: Investing in China with a 5-time founder with 5 successful exits

In this episode of China Paradigm, Geoffrey Handley, Co-founder and General Partner of Haitao Capital, speaks with Matthieu David-Experton about investing in China, in startups, mentoring startups, and succeeding guided by the right principles. 2:07 About Haitao Capital’s business lens 16:48 How Haitao Capital invests 19:32 Where can foreigners be successful in China 27:11 How […]

China Paradigm 63: Transforming your branding agency into an AI-based software
23Jul

China Paradigm 63: Transforming your branding agency into an AI-based software

Clare Cheng, Co-Founder at ClareKnows, speaks with Matthieu David about the AI-based software branding in China. In this episode of China Paradigm, Clare talks about the potential and the limit of the AI-based software and how to make sure that the machine is answering the right comment; how do branding companies differentiate each other and […]

China Paradigm 62: Starting a brand agency in China attracting F&B and SME clients
21Jul

China Paradigm 62: Starting a brand agency in China attracting F&B and SME clients

Ben Weldon is the Creative Director, CEO and Founder of Thread Design, a brand agency in China specializing in the food and beverage industry. In this episode of China Paradigm lead by Matthieu David, we learn about branding cases in China, and the differences between running a brand agency in China vs. the West. 5:15 […]

China Paradigm 61: From trading to solving the aging society time-bomb: A complete China experience
20Jul

China Paradigm 61: From trading to solving the aging society time-bomb: A complete China experience

In this episode of China Paradigm, Stephane Muller-Margot, Founder of China Healthcare Golden Bridge speaks with Matthieu David-Experton about his entrepreneurial China experience. Muller-Margot has experience trading, working for an SOE, and now works in the healthcare industry. 1:37 Stephane’s experience chronology 9:52 What brought Stephane to the healthcare and technology sector 12:35 What Stephane […]

Podcast transcript #41: Selling wine in China in an unconventional way
19Jul

Podcast transcript #41: Selling wine in China in an unconventional way

Find here the full China paradigm episode 41. Learn more about Claudia Masueger’s story in selling wine in China and find all the details and additional links below. Full transcript below: Matthieu David: ​ Hello everyone. I am Matthieu David the founder of Daxue consulting and its China marketing podcast, China Paradigm. Today I am with Claudia Masueger, the founder […]

Podcast transcript #40: The ultimate digital marketing strategies in China for businesses to succeed
19Jul

Podcast transcript #40: The ultimate digital marketing strategies in China for businesses to succeed

Find here the full China paradigm episode 40. Learn more about Ashley Alvin Foo’s story in China and find all the details and additional links below. Full transcript below: Matthieu David: ​ Hello everyone. I am Matthieu David, the founder of Daxue consulting and its China marketing podcast, China Paradigm. Today I am with Alvin Foo. I have been interacting […]

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Daxue Consulting is a China-based market research and strategy agency. Created on the campus of Beijing Daxue in 2009, Daxue Consulting has strong roots on Chinese market but also an international vision and team. Daxue Consulting now has offices in Beijing and Shanghai and its team is composed of local and overseas-educated Chinese and China-educated foreign project managers.





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Subscribe to our Newsletter

The monthly report will allow you to keep track of the most important upcoming events about China around the world, as well as not to miss useful articles and reports. While the weekly newspaper will talk about the daily business cases of China, important local events and news.
Daxue Consulting is one of the most active sources of information on the Chinese market. Our newsletter delivers information on the Chinese market as well as the innovative data-collection methods. We also post daily on Western and Chinese social media up-to-date articles on various markets in China and we have been regularly quoted in many media such as The Financial Times, The Wall-Street Journal, South China Morning Post or China Daily. Our team leverages a multiple-methodology approach in order to provide the most tailored knowledge to our clients. We especially auction traditional methodologies as well as technology-driven tools.

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