Search results for digital market ing

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04Feb

Expertise

Since its creation, Daxue Consulting have completed various projects across different industry in China, we have the right expertise in all kind of industries. Choosing the right partner that understand your industry is critical, our experiences and the variety of services that we propose give us the ability to understand your requirements. If by any […]

19Oct

The purchase of refrigerators in China

 The purchase of refrigerators in China Due to the following circumstances people will conduct purchases of refrigerators: 1. First-time purchase in rural area Low penetration rate of refrigerator in rural area will be raised due to present continuous growth of rural inhabitant income. The potential of the rural market is enormous. 2. Second-time purchase: upgrade […]

15Aug

Who is the best Tourism promotion agency in China?

Chinese people travel more and more, not only inside China, but also in other countries. 83 million Chinese people traveled in 2012, and they should be 100 million by 2020. Moreover Chinese tourists spend a lot while travelling: they spent 102 billion dollars in 2012, which is 40% more than in 2011. They are now […]

China Stratey: Unilever in China
20Jun

China Stratey: Unilever in China

Recent moves by Unilever to raise 300 million RMB may appear modest in scale, but the decision by the consumer goods group behind Dove shampoo, Cornetto ice creams and Lipton tea to launch a so-called “dim sum bond”, denominated in RMB, has further underlined its Chinese ambitions. The Anglo-Dutch multinational has, by its own admission, faltered […]

18Jan

B2C 3C Product Purchasers in China

In year 2010, there were 32.19 million B2C 3C purchasers in China, which is 32.4% of the total B2C purchasers. 3C product is the category that has achieved fast development over the recent years online. The first reason is that with the help of the internet, they have great comparative advantage in product price, thus […]

20Jul

Overview of Jiangsu Economy

A.     Jiangsu is one of the provinces relatively developed in economy in China. In 1992, its GDP doubled the level of 1980 and in 1997, tripled. The annual growth rate is 11.2% during the period of the Ninth Five-Year-Plan (1996-2000). In 2000, the provincial GDP and fiscal income surmounted to US$45 billion and GDP per […]

20Jul

Shenzhen Economy 2

  Global Digital Creations Holdings Limited, a major three-dimensional (3D) animation production center, successfully gains recognition for its professional strengths in cultural products. GDC would further promote integration of culture and technology, enhance its research and development, and push forward its diversification of animation business through creating high quality, innovative and high value-added cultural products. […]

22Jun

Advertisement Business in China

Starting in the advertisement industry in China Advertisement business in China Daxue Consulting helps companies and individuals to start a business in China for its market research, potential analysis, cost analysis, implementation feasibility, data-mining across the internet and equips the new entrepreneur with tools to attack this new market. The advertisement industry in China is […]

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Daxue Consulting is a China-based market research and strategy agency. Created on the campus of Beijing Daxue in 2009, Daxue Consulting has strong roots on Chinese market but also an international vision and team. Daxue Consulting now has offices in Beijing and Shanghai and its team is composed of local and overseas-educated Chinese and China-educated foreign project managers.





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The monthly report will allow you to keep track of the most important upcoming events about China around the world, as well as not to miss useful articles and reports. While the weekly newspaper will talk about the daily business cases of China, important local events and news.
Daxue Consulting is one of the most active sources of information on the Chinese market. Our newsletter delivers information on the Chinese market as well as the innovative data-collection methods. We also post daily on Western and Chinese social media up-to-date articles on various markets in China and we have been regularly quoted in many media such as The Financial Times, The Wall-Street Journal, South China Morning Post or China Daily. Our team leverages a multiple-methodology approach in order to provide the most tailored knowledge to our clients. We especially auction traditional methodologies as well as technology-driven tools.

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  • Daxue Consulting Beijing, Dongzhong Jie #40, Beijing, China 北京东城区东中街40号元嘉国际A座726室
  • Daxue Consulting Shanghai, Room 504, 768 Xietu Road, Xuhui District, Shanghai, China 上海黄浦区斜土路768号504室
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