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A dose of China’s vaccine market
02Dec

A dose of China’s vaccine market

Size of the vaccine market in China The vaccine market in China has been expanding rapidly and is predicted to continue growing. The market size has grown to 25.7 billion RMB in 2017 and is expected to reach 100 billion RMB by 2030. In part thanks to the loosening of the one child policy in […]

Supermarkets and Hypermarkets in China: A revolution yet to come | daxue consulting
21Oct

Supermarkets and Hypermarkets in China: A revolution yet to come | daxue consulting

How is the supermarket and hypermarket industry in China currently performing? Supermarkets and hypermarkets in China are becoming more and more prevalent. A supermarket is a large form of the traditional grocery store: a self-service shop offering a wide variety of food and household products, organized into aisles. A hypermarket, on the other hand, differs […]

Podcast transcript #35: Adapted and tailor-made HR services in China
24Jun

Podcast transcript #35: Adapted and tailor-made HR services in China

Find here the China paradigm episode 35. Learn more about optimizing HR services in China and find all the details and additional links below. Full transcript below: MATTHIEU DAVID:  Hello, everyone. I am Matthieu David, the founder of Daxue Consulting and its China business podcast, China Paradigm. Today I am with Fabien Guerin. Am I […]

South Korea-China Tensions loosening up: Who will turn out to be the winner of this fight?
14Jun

South Korea-China Tensions loosening up: Who will turn out to be the winner of this fight?

South Korea-China tensions have brought new obstacles and opportunities for their linked economies. Who are the new market winners and losers? China, as South Korea’s largest trading partner, accounts for South Korean imports worth $131 billion, and has developed into their competitor. The two nations used to have a healthy economic and cultural relationship. However, […]

Luxury Brands Strategy in China in 2015
13Dec

Luxury Brands Strategy in China in 2015

China is huge, but very difficult market, especially for luxury brands. Thanks to the rapid urbanization in China over recent years, the development of cities has been remarkable. Small and medium-sized cities, in particular, have attracted a massive number of rural migrants. Rising consumption in these smaller cities has created a huge demand for luxury […]

07Aug

Daxue Consulting is Recruiting a Senior Consultant to start soon

Responsibilities: – Defining precisely the needs in terms of part-time consultants, suppliers and other needs and then selecting them properly – Managing a team of part-time consultants to execute and deliver what the client is requiring and what Daxue Consulting sold to the client – Reporting to the client the progress of the project on […]

Furniture market in China
09Jan

Furniture market in China

Furniture market in China Overall picture in furniture market in China China now has become the largest furniture production base and exporter in the world thanks to recent three decades of rapid economic growth and increasing disposable income, living standards and purchasing power. According to the information released by China National Furniture Association, the output […]

16Jul

Focus groups in China

Collect first-hand consumer insights in China One of the many challenges faced by international companies in China is the lack of reliable and transparent data about their market. Although Europeans and Americans rely on a multitude of secondary data sources to obtain information on their domestic markets, understanding your Chinese market requires you to get […]

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Daxue Consulting is a China-based market research and strategy agency. Created on the campus of Beijing Daxue in 2009, Daxue Consulting has strong roots on Chinese market but also an international vision and team. Daxue Consulting now has offices in Beijing and Shanghai and its team is composed of local and overseas-educated Chinese and China-educated foreign project managers.





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The monthly report will allow you to keep track of the most important upcoming events about China around the world, as well as not to miss useful articles and reports. While the weekly newspaper will talk about the daily business cases of China, important local events and news.
Daxue Consulting is one of the most active sources of information on the Chinese market. Our newsletter delivers information on the Chinese market as well as the innovative data-collection methods. We also post daily on Western and Chinese social media up-to-date articles on various markets in China and we have been regularly quoted in many media such as The Financial Times, The Wall-Street Journal, South China Morning Post or China Daily. Our team leverages a multiple-methodology approach in order to provide the most tailored knowledge to our clients. We especially auction traditional methodologies as well as technology-driven tools.

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