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14Dec

Social Media Manager

Main Responsibilities: Create strategic, insights-driven social media marketing plans Design and manage social ad campaigns (on LinkedIn, Facebook and Twitter) Work with SEO Manager in creating engaging contents for social media platforms (e.g. WeChat, LinkedIn, Facebook and Twitter) Oversee design/Design marketing material optimized for social media (ie: posts, covers, thumbnail and featured images, etc.) Track […]

17Nov

E-commerce Manager

Main Responsibilities: Manage an e-commerce website Upload new products and work with a designer to improve the website Optimise on-site for SEO and sales Manage logistics of products and answer clients Manage after sales service / answer phone / answer emails Manage our presence on marketplaces Manage payments to suppliers and logistics company Required skills: […]

21Oct

About us

About us: Daxue Consulting Daxue Consulting is a market research and management consulting firm focusing on the Chinese market. We are leveraging a multiple-methodology approach in order to support clients’ needs, auctioning traditional methodologies as well as technology-driven tools. With offices in Beijing and Shanghai (as well as a commercial representation in Hong-Kong), Daxue Consulting’s […]

Target Chinese Consumers
26Mar

Target Chinese Consumers

8 Tips to… Target Chinese Consumers Chinese is the fastest growing consumer market in the world. China’s forecasts show a growth rate for consumer spending of 7.7% for the next ten years. Thus, there is a large number of potential markets in China for both Chinese and foreign companies to capture. Many companies have recognized […]

Forecast China Market
03Dec

Forecast China Market

Forecast China Market Mapping China’s middle class China’s transformation from an isolated economy to a global economic powerhouse has turned hundreds of millions Chinese into eager consumers of everything from luxury bags to cars. The explosive growth of China’s emerging middle class has brought sweeping economic change and social transformation—and it’s not over yet. Driven […]

How to be present on Baidu
06Oct

How to be present on Baidu

How to be present on Baidu Article provided by SEMSEO – an agency developing solution and SEO for Baidu and Google. Understanding the concept of SEO Nowadays, businesses and marketing teams are all aware of how important to their companies internet is. With people growing more and more dependent on their smartphones and computers, each […]

Consulting China: Recruiting Chinese students to study abroad
30Aug

Consulting China: Recruiting Chinese students to study abroad

Consulting China: Recruiting Chinese students to study abroad With a pool of millions of Chinese high school students, China offers a strong potential for foreign universities and schools. By the end of this year, there should be nearly 550,000 Chinese students studying abroad. But the competition between countries and universities to recruit Chinese is fierce […]

Online survey: Payment methods are increasing in variety in China
23Jul

Online survey: Payment methods are increasing in variety in China

Online survey: Payment methods are increasing in variety in China With rapidly increasing popularity of e-commerce and online shopping market in China, payment methods are becoming more diverse. Traditionally, Chinese customers prefer Cash on Delivery or COD method, which allows controlling the quality of a product before payment is made. Credit cards are not popular […]

19Jul

Our Team – Shanghai

David Matthieu President and founder Matthieu was educated at ESSEC Business School, where he first encountered the ideas behind Daxue’s innovative model, and it was at the prestigious Peking University that he found a way to apply them to China. With great experience in finance and consulting, he has provided services in China to over […]

French start-ups in China
22May

French start-ups in China

China, with a population of more than 1.4 billion people and an economy with a staggering growth rate has emerged as one of the most financially viable business hot beds for many European brands. This is the outcome of the increasing purchasing power of the Chinese middle income group. Consumers are now in a position […]

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Who We Are

Daxue Consulting is a China-based market research and strategy agency. Created on the campus of Beijing Daxue in 2009, Daxue Consulting has strong roots on Chinese market but also an international vision and team. Daxue Consulting now has offices in Beijing and Shanghai and its team is composed of local and overseas-educated Chinese and China-educated foreign project managers.





daxue consulting is owned by Ever Access trading Limited

Ever access trading owns 博圣轩投资顾问有限公司上海分公司

Subscribe to our Newsletter

The monthly report will allow you to keep track of the most important upcoming events about China around the world, as well as not to miss useful articles and reports. While the weekly newspaper will talk about the daily business cases of China, important local events and news.
Daxue Consulting is one of the most active sources of information on the Chinese market. Our newsletter delivers information on the Chinese market as well as the innovative data-collection methods. We also post daily on Western and Chinese social media up-to-date articles on various markets in China and we have been regularly quoted in many media such as The Financial Times, The Wall-Street Journal, South China Morning Post or China Daily. Our team leverages a multiple-methodology approach in order to provide the most tailored knowledge to our clients. We especially auction traditional methodologies as well as technology-driven tools.

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  • Daxue Consulting Beijing, Dongzhong Jie #40, Beijing, China 北京东城区东中街40号元嘉国际A座726室
  • Daxue Consulting Shanghai, Room 504, 768 Xietu Road, Xuhui District, Shanghai, China 上海黄浦区斜土路768号504室
  • Daxue Consulting Hong Kong, Unit 603, 6/F, Office Tower 1, Admiralty Centre, 18 Harcourt Road, Admiealty,  Hong-Kong 香港中環区夏悫道18号海富中心1幢6楼603室
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