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Can you introduce yourself and your background? I was born in Chengdu, the capital of China’s Sichuan province. I graduated from Sichuan University (SCU, in Chinese 四川大学) with a degree in Communication Studies. Then, I went to Tokyo to continue my studies and earned a second degree in Information Studies from Tokyo University (UTokyo). Before joining […]

Can you introduce yourself and your background?  I obtained my first Bachelor’s degree in International Economic and Business at the Chongqing Technology and Business University (in Chinese 重庆工商大学). Chongqing is one of the most attractive cities in southwest China, famous for its spicy hot pot and ‘hot’ girls! I’ve also studied and lived over seven […]

Chinese seniors clothing. Fashion brands and companies hardly ever enter the apparel industry by targeting the elderly. They typically serve the 25-to-40-year-old segment first, then expand to the market for teenagers or children or men’s clothing. However, the Chinese population is aging and the elderly are expected to account for a quarter of the overall […]

For the past couple decades, foreign companies across every sector have tried to stake a claim in the Chinese market. It’s no secret that the rising Chinese middle class, with its increasing income and penchant for Western brands, is an integral part of many multinational companies’ customer bases. Last year in 2015, Chinese consumers spent […]

To know more about Smart Appliance Market in China contact us at dx@daxueconsulting.com Smart Appliance Market in China The growth of consumer appliances witnessed a weak performance in 2015, due to the depressing national economy in China. Due to the slowdown in China’s economic growth, the real estate industry continues to stagnate. Lower growth rates […]