Comments on: The programmatic advertising landscape in China: how personal data and user portrait come into play https://daxueconsulting.com/programmatic-advertising-china/ Strategic market research and consulting in China Wed, 09 Oct 2019 10:09:05 +0000 hourly 1 https://wordpress.org/?v=5.4.2 By: Le guide du débutant pour faire la publicité de votre entreprise en Chine • Sekkei Studio Blog https://daxueconsulting.com/programmatic-advertising-china/#comment-66018 Wed, 31 Jul 2019 02:27:21 +0000 http://daxueconsulting.com/?p=39904#comment-66018 […] Chacun de ces géants de la tech a construit son propre écosystème clos, occupant environ 90 % du marché de la publicité programmatique. Par conséquent, les campagnes de publicité ne peuvent pas être totalement optimisées en […]

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By: Entrepreneurs in China: Ad tech in China is reshaping the online landscape https://daxueconsulting.com/programmatic-advertising-china/#comment-66004 Tue, 09 Jul 2019 06:10:44 +0000 http://daxueconsulting.com/?p=39904#comment-66004 […] general manager of Spotad, a unique provider of ad tech in China, to learn everything behind the rising ad tech in China which is redefining online advertising in […]

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By: Beginner’s Guide to Advertising your Business in China • Sekkei Studio Blog https://daxueconsulting.com/programmatic-advertising-china/#comment-65937 Fri, 10 May 2019 09:01:27 +0000 http://daxueconsulting.com/?p=39904#comment-65937 […] play in America. Each of these tech giants have formed their own closed ecosystem taking around 90% of the programmatic advertising market share. Therefore, ad campaigns cannot be fully optimized due to the sharing restrictions that each […]

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